My Lady
Superbump, fussbett quality
ABOUT
My Lady, a company specialised in the production of customised soles and insoles for high-end footwear, was established in 1982 from the experience and passion of Pietro and Alessandro; a know-how that has been proudly handed down to their sons Matteo and Roberto over the years.
Quality, comfort, and attention to detail are the fundamental principles on which the company is based: “Our aim is to always provide the highest quality service, meticulously respecting delivery schedules, and using top quality materials. In the pursuit of innovation, the company continues to maintain a strong link with artisanship through attention to detail to guarantee long-lasting comfort.
FOCUS
The My Lady company excels with two high quality production lines. The first uses the Sanitized antibacterial treatment to guarantee comfort to the fussbett, which can be covered with various types of material, from leather to synthetic fibres, without compromising the feeling. The EVA heel offers stability and absorbs shocks thanks to the use of certified poron. The second line uses 100% breathable high-density open-cell polyurethane, ideal for sports footwear.
The big news for 2024 is Superbump, an innovative material to replace the Sanitized treatment, which provides greater durability and eliminates the formation of odours. “Wearing a shoe with Superbump means walking on a cloud”, an unprecedented comfort experience that redefines the concept of quality in footwear.