Creazioni Lorenza

Presenting the new electroplating: the building block for complete verticality

ABOUT

The Creazioni Lorenza company, owned by the Bencini family, represents the history of small metal parts for high fashion in the Valdarno area. From 1968 to the present day, the company has undergone numerous evolutions and transformations, not least and perhaps most importantly in 2023: «After a few years, my family regained full ownership of the company - explains General Manager Francesco Bencini - and this has coincided with new important investments».  Always attentive to every aspect of its business, the Creazioni Lorenza company is in the process of defining model 231 in order to face the path towards a sustainability report in 2025.

 

FOCUS

Despite being one of the most complicated periods in the fashion industry in the last fifteen years, the Creazioni Lorenza company’s development and expansion plan was completed in Spring 2024.

A galvanic department has been created inside the new building, enabling the company to achieve 100% verticality of its process. The plant, which is now fully functional, improves economic margins, optimises resources, and processing quality. This enables the Creazioni Lorenza company to organise its production process to respond to clients more quickly and promptly.

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