DANILO VENTURI DIRECTOR OF IED FIRENZE

After a period in Miami, he has returned to Tuscany to direct IED Firenze. Danilo Venturi accepted the challenge of expanding the institute’s presence in the heart of the city, with the new spaces in Palazzo Pucci N6 and the collaboration with the Oblate Library.

Why this decision? 

"Being in the heart of Florence gives the school a central position in collective life, elevating it to the epicentre of the city’s dialogue with the new generations. Moreover, by choosing historical buildings, we wish to offer the opportunity to study and design in places that speak of history and cultural heritage, Made in Italy, and creativity».  

Why should a foreigner study in Florence?

«Florence is an open-air museum, where the contamination between art and fashion is ever more alive: doing part of your training here offers a unique perspective. It means observing the past to design the future».

The courses coming up in November involve important international mentors. Can you tell us about them?

«The master Creative Direction for Fashion will be chaired by journalist Danielle Kwateng, executive editor of Teen Vogue in New York and founder of The Volta River. From London, for Fashion Trend Forecasting, is Elizabeth Bowring, an international opinion leader, head of the fashion show sector at the Worth Global Style Network. And more: Theo Grassl, from the executive board of the Fashion Council and lecturer at the University of Berlin and the University of Munich, for Fashion Brand Management; the entrepreneur, designer, and actress Margherita Maccapani Missoni, for Fashion Business and Andrea Selvi, manager at Yoox Net-A-Porter Group for Fashion Merchandising and Buying».