Credit: Conceria Nuova Impala
In the tanning industry, research to improve recipes, optimize processes and production and “invent” increasingly high-performance materials never stops: it is crucial both to meet the needs of brands but also to adapt products to more sustainable and modern dynamics.
One of the materials that was born as a result of all these needs is Cervitello, launched by Conceria Nuova Impala with the aim of responding to the needs of customers and brands looking for a more “reliable” version of deerskin that retains its characteristics of lightness and hand.
“It is a product that was born first of all from our research to optimize the tanning and retanning process, which lasted almost 6 years and allowed us to convert half of our products to a metal-free procedure, using hemp extracts mixed with other organic ingredients” explains Francesco Lupi, sales manager of the company. “These products have important sustainability characteristics and guarantee excellent results. Among them, Cervitello represents excellence: a beautiful material, more sustainable and that meets the needs of the market”.
What are the characteristics that make it unique? It is a calfskin that retains all the aesthetic and technical characteristics of deer - the lightness, the silky touch, the grain, which can be obtained during the drumming phase or through printing - but which has a safer, more constant and qualitatively higher supply than that of deer, which depends on the hunting season and suffers from defects that make it unusable for large surfaces.
A product that responds to market demand, born from listening to the needs of customers but which arises from a path of evolution of the tanning process to make it increasingly virtuous.
