Thanks to its commitment to research, constant implementation of innovative techniques and extraordinary knowledge of raw materials, the Lusi embroidery factory has succeeded in bringing to the world market the story of a company that began in 1964 in the heart of the Varese textile district and has grown over the years to become an ambassador of made in Italy. Today, thanks to design and creativity, Lusi's items are commissioned by the most important names in the international luxury market. And with each new season, the company presents its new items, ready to seduce style offices around the world.
"During the last edition of Lineapelle, which was held last February in Milan and where we presented the trends for the spring/summer 2025 collections," the company explains, "the most successful were the embroideries made on leather, especially the one with lurex yarn, with a very gritty effect, but also the processes capable of giving the raw material three-dimensional effects. This is the case of embroideries made by creating hand-carved flowers and leaves, which can be applied both on accessories and clothing.
At Milano Unica, on the other hand, the Italian textile fair, the soutache workings, with which the company embroiders different types of ribbons to create special effects, were all the rage: organza ribbons, satin tulle, as well as cords, lurex threads and feathered threads can be used. An impressive workmanship that has been well received. Embroidered denim in different facets is also very popular, especially that characterized by special perforations, which, when subsequently subjected to washing, takes on a washed and worn effect of great three-dimensionality. Finally, a particular type of embroidery with which Lusi managed to recreate a painting effect: the seal on a production halfway between craftsmanship and art.
